Discover Europe’s oldest online vitamin and supplement webshop and experience the convenience of everything under one roof. Since 1999, we have been a trusted destination for everyone who is consciously focused on health and values quality, service, and expertise. What once started with a clear vision—combining healthy and reliable products with knowledge and personal attention—has grown into a webshop where trust and quality are at the core.

Over the years, we have developed into a specialist in vitamins, minerals, supplements, herbs, and superfoods. Our assortment is not put together at random. Each product is carefully selected based on quality, composition, transparency, and reliability, with attention to current scientific insights, applicable laws and regulations, and high-quality standards.

From that same vision, we have consciously expanded our assortment with gluten-free and vegan products, Ayurveda products, and a carefully selected range of healthy food and drinks, allowing us to seamlessly meet a wide variety of lifestyles, dietary preferences, and conscious choices.

We offer

more than 40,000 different products from over 1,000 renowned brands, ranging from AOV to Zonnatura and from Agiolax to Zechsal, across various categories such as:

• Vitamins and minerals from Vitamin A to Zinc
• Dietary supplements such as amino acids, fatty acids, probiotics, and more
• Herbs & superfoods such as Ginkgo biloba and black cohosh to graviola and spirulina
• Self-care products that are available over the counter in the Netherlands, such as a mebendazole deworming treatment, paracetamol, and other OTC products
• Sports & weight management, including proteins and creatine
• Personal care from head to toe
• Healthy food & drinks, including gluten-free, vegan, and organic options

VitAdvice exclusively

supplies health products, dietary supplements, and medicines that are available without a prescription in the Netherlands.

Our team

of well-trained and experienced specialists is ready to answer questions, think along with you, and help you navigate our extensive range—always with knowledge, care, and respect for your personal situation. We believe that health starts with good information and conscious choices, not empty promises.

Clear and honest

communication is at the core of what we do. That is why we do not make medical claims. Our product information is transparent, ingredients are clearly listed, and you decide for yourself—optionally in consultation with a professional—what suits you best. All our prices include VAT, and our return and refund policy is clearly defined.

To make things as easy as possible, our smart and user-friendly search function helps you quickly find the right product. And if you still need assistance or are looking for something you cannot immediately find, we are happy to help you personally. For us, service goes beyond just selling.

We treat

every order as a gift for our customers: carefully assembled, plastic-free packaged, and shipped from our warehouse in Groningen with ultra-fast delivery throughout Europe, so you can move forward quickly and worry-free. Our focus goes beyond your health alone—we also feel responsible for the world around us and consciously care for our planet.

That is why we choose sustainable and environmentally responsible solutions, such as reusing cardboard as filling material and avoiding plastic in our packaging. In this way, we combine care for people with respect for the environment, because we believe that a healthy lifestyle goes hand in hand with caring for the world around us.

Shipping within

the European Union is carried out in accordance with applicable EU regulations for the cross-border sale of non-prescription medicines in the country of origin.

As national legislation may differ per Member State, certain products may be subject to different conditions in other countries. However, for EU consumers, the purchase is permitted as long as the product is freely available in the country of dispatch.

Choose certainty, expertise, and years of experience. Discover our range, get inspired, and make a conscious choice for health and quality today.

Our quality marks

represent our reliability and standards. VitAdvice complies with the Webwinkel Keurmerk

and is affiliated with and registered at the Online Providers of Medicines of the Dutch Government.

Our company details are: